(Kansas City, Missouri) - Most aspiring entrepreneurs have the capacity to spot opportunities, invent products, and build businesses - even $100 million businesses. They just have to know how to crack the code.
Amy Wilkinson went to the source, actually to 200 of them, interviewing the founders of eBay, Under Armour, Chipotle, LinkedIn, Tesla Motors, JetBlue Airways, Dropbox, and more of today's top business minds for her new book The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs. As a strategic adviser, entrepreneur, and lecturer at the Stanford Graduate School of Business, she discusses the fundamental strategies she distilled on Tuesday, March 3, 2015, at the Plaza Branch, 4801 Main St.
The 6:30 p.m. presentation is co-presented by the Ewing Marion Kauffman Foundation.
Creators, Wilkinson discovered, are not born but made. They work at it, and share fundamental skills that can be learned, practiced, and passed on.
Over the course of five years, Wilkinson conducted her extensive interviews and analyzed academic research across numerous fields. The entrepreneurial insights she gleaned, along with the succession of stories of success and failure, serve as both a guide and inspiration for those looking to create and build new businesses.
Wilkinson, who has appeared on Fox News and had articles in The Economist, Bloomberg Businessweek, The Washington Post, and USA Today, among other publications, has served in the White House Office of the U.S. Trade Representative (USTR) as a senior policy adviser and White House fellow. She outlined U.S.-China trade policy, coordinated congressional passage of the Central America Free Trade Agreement, and helped negotiate the Panama, Peru, and Colombia trade agreements.
A graduate of Stanford's Graduate School of Business, she began her career as chief of protocol for the U.S. Embassy in Mexico.
A 6 p.m. reception precedes the event. Admission is free. RSVP at kclibrary.org or call 816.701.3407.