According to this poster, 1983 must have been a hot year for the Kansas City Jazz Festival, featuring artists Count Basie, Ella Fitzgerald, George Benson, and Oscar Peterson. Events spanned from August 27th and went until September 4th, with concerts, birthday parties, and luncheons on the agenda. The poster provides the ticket hotline numbers and office locations available to consult about tickets or information related to any one of the events. The slogan "Heat Up, Cool Down" with the quite literal image of a gushing fire hydrant ablaze provided an exciting visual representation of the improvisational characteristic common of this musical genre.